Fashion industry is one of the most competitive and lucrative industries. Online stores help small business owners with great creative ideas make their fashion products reach bigger audience. Statista estimated that the average revenue per user in online clothing stores to be $301 by the year 2022. After the growth of online stores, the rate of direct sales to the customer has increased from 3% (2007) to 11%(2017), which helps the small brand to get direct customers easily. If you are running a boutique shop these free boutique website templates will help you gain more direct customers.
One of the major concerns user experience in online shopping is the payment process. There are several payment services out there to help you, these free boutique website templates are flexible enough to integrate with any payment services. Another biggest concern that online brand face is the death of brand loyalty due to market fragmentation. Taking your business online help you to minimize the effect of fragmentation, as your consumer volume increases considerably. All these free boutique website templates are properly optimized for SEO from the coding side. With a proper digital marketing strategy, you can improve the reach of your website.
Divisma is a fully functional websites template with all the important features you need to create a proper boutique website. The full-width layout of this template gives you more than enough space to showcase your products elegantly for the users. Promotional elements like banners and ribbons are given in this template to highlight your latest and best-selling products. From the product page to the checkout page all the pages are pre-designed for you. All you have to do is to add your products and start selling them on your site. Since it is a free website template, you have to take care of the backend integration by yourself.
Modist website template is primarily designed for apparel stores. So you get all the elements to promote your clothing and accessories. The clean minimal design of this template gives a distraction-free environment to enjoy your products. Throughout the template, the designer has followed a trendy modern web design. If you are new in the industry with fresh new designs, this website template will reflect your fresh ideas and creative designs. In this template also all the necessary pages are pre-designed for you to make your job easy.
The Plaza is a trendy looking modern website template for apparel stores. Primarily this template is designed for the women’s apparel store, but you can use it for other purposes as well. The designer of this template has made use of the full-width layout with big web elements and fully stretched carousels. Most of the space is reserved for the images so that the users can clearly see the products. Visual effects are used to give useful options like the quick view and add to favorite. As this is a free HTML template, you have to take care of the backend integration to make the options fully functional.
All the important shopping pages like the product page, cart page, and the checkout pages are included in this template. In all the subpages, the web page breadcrumbs are given at the top. Using the bread crumbs the user can easily jump back to the page they want. The footer section of the template is made big enough to handle all the page links and texts. Since it is an eCommerce store website, you will be having a lot of policies to mention. The clean footer section will help you list all the page links.
Shoppers is the best website template for a brand focused stores. If you are selling your own brand or franchising one particular brand, this website template will help you clearly brand your website. The homepage of the template is comparatively smaller when compared to other online store websites. Though the homepage size is limited, you have enough elements to list your products. Lots of white space is used so that you can add more products to the web page without making the page look clustered. Modern trendy colors are used for the web elements, which looks appealing on the clean white background.
In the shopping page, you have all the filter option listed on the sidebar. Interactive sliders are also given in the filter section so that mobile users can also interact easily with the elements. In the single product page, you have ample amount of space to explain the product features. Below the product page, you have related products section to keep the users within your website. In the footer section, you have widgets to show the latest offers and promotional products. Overall the Shoppers is a sensibly designed eCommerce website template to increase your sales.
Fashiop is the best option for boutique websites. You can use this template as such without making any customizations. Even if you need to customize the template, you can do it easily with this template. The developer of this template has made the code structure flexible. As professional code standards are used in this template, other web developers will also find it easy to work with the template. Coming to the design of the template, this one uses a very simple design with minimal structure. This minimal structure shows the product clearly to the users. Colorful products look more vibrant on this pristine layout.
A professional blue color scheme is used for the web elements and the hover effects. If you have your own brand color, you can customize the color scheme to your needs. On the homepage itself, you have space to list some of your best selling products. Right from shopping page to the confirmation page, all the subpages are included in this template. All you have to do is to take care of the backend integration part.
aStar is a unique looking website template for online stores. To keep the main content area undisturbed a static sidebar is used. In the sidebar, you can list all the navigation options, your logo, and the social media profile links. If you are an emerging brand, the static sidebar increases your brand visibility on your website. Even after leaving your website, the customer will remember your brand. A shopping cart icon is given on the sidebar, which gives a live value of the product cost in your cart. The users can easily keep track of how much they are spending on your website. If you are planning to make a user-friendly dashboard for your users, take a look at our free dashboard template collection. Blog page template is also included in this template to help you share useful contents with your users.
Essence is a perfect option for small boutiques. The clean design of this template helps you to showcase your products elegantly. On the homepage, you have blocks to show categories, new products, and new offers. You also have space to show some of your best collections on the homepage. Tags of different colors are used to show the offers and new products. From the homepage itself, you can allow the user to add a product to the cart or add it to their wish list. Nearly 50% of the online users feel they can’t try the product before buying. ECommerce retailers alleviate these issue by showing multiple images of the product. The creator of this template has used the hover effects to smartly show the product images within the given space.
In the shop page, the whole left-hand sidebar is reserved for the filter options. To make the template interactive, sliders are also given in the filter option. This template is completely functional from the front end, all you have to do is to take care of the backend work.
Wish is the best option for both mid and big e-commerce stores. This template has all the option to set up a proper online store and also have elements to promote the products. In the homepage, you have options to few of your best products, categories, and ongoing offers. Most of the space in this template is reserved for the images so you can add high-quality images of any orientation without any issue. The designer of this template has made use of the full-width layout with big web elements in the shop page. Big web elements give you enough space to show your product image along with their ratings and price tag.
On either side of the website, you have a sidebar to add filter options and promotional banners. As this template is designed for medium businesses you have lead capturing element like subscription form in all the pages. An Instagram widget is also given on the homepage to increase your social media followers count.
Listashop is a modern creative website template for boutiques and apparel stores. If you are designing your own products, then this creative template will match your taste. Content blocks are used to highlight the important contents from the rest of the background design. Shadow effects are used to make the latest product section look distinctive from the rest of the design. In the header, you have space to add a few lines about your shop and an image. If you are designing and making your own product, you can give an inspiring intro to your business. In order to promote sales, you have animated countdown timer in between the sections. To improve your best product visibility, you have a frequently bought section in the homepage. Along with the shop page, you also get pages for cart, checkout, and confirmation. Check out our email template collection to increase your product reach.
Coza Store is a premium feature rich eCommerce website template. This well-coded website template has all the features in its core design itself, so all you have to do is to take care of the integration part. The simple clean minimal design of the template helps you to elegantly showcase your product. Interactive visual effects add life to your products and also draws user attention to the required web elements.
The users can have a quick overview of the product from without leaving the homepage. Lightbox effects are used to show the product details in the quick overview option. But still, this template has its own shop page and also have other subpages pre-designed for you. You can make a separate page for each product if you want. Another highlight of this template is it has three homepage variations with a different design. It is very rare to find a free template with so many features and options, so make sure you mark this template.
Karl is a perfect boutique website template and an apparel store website template. If you are planning to make your boutique store a big brand with own unique design and collection, then this the template you must check out. With the clean design and cool visual effects, this template makes the user stay on the website for a longer period of time. Big image sections are given in this template to help you showcase your product neatly.
On the homepage itself, you can show some glimpses of your best collection to hook the users and later you can take the users to your main shopping page. In the single product page, you have space to clearly mention the product details, shipping cost, and related products. A survey shows 58% of the users don’t like paying extra for shipping, so in the product shipping section, you can clearly mention the shipping cost.
This template is for the minimal design lovers. The simple clean design of this template gives a distraction-free shopping experience to the users. Colorful web elements and subtle animation effects are used to genuinely promote products. The color schemes are handled with care in this template to match the clean design of the template and also to highlight important web elements. In the homepage, you have a big image slider in the header section to show the latest products and offers. Each section in the homepage is made big enough to showcase some of your best collections. In between section, you have parallax images and testimonials. Speaking of testimonials, top online apparel stores uses customer review and testimonials to encourage new users to buy a product. The Store also has a blog template for you to create a content-rich active website.
ColoShop is a multipurpose eCommerce website template. With the neat layout and proper segmented design, people can easily find the product they want. As mentioned before, one of the least favorite feature of online shopping for the customer is paying for shipping. In this template, you have space at the top bar to mention that shipping is free above certain price range. If you are having customers around the globe, the translation option and currency switcher option will come handy for you. The language selection option are only for demo purpose, you have to manually take care of the translation feature. Design wise, this template has all the elements placed in the most appropriate positions to improve the user experience. Carousels and tabbed interface are used in this template to help you list more product within the given space in the homepage.
Persuit is another must have a template for the web developers. This template is filled with lots of features and page options, to help you start and complete a project in no time. As a package, this template comes with six homepage variations, plus all the sub-page predesigned for you. This template even gives you pre-made 404 page in this package. All six homepage variations have a different layout and follow a different design. With this template, you can set up multiple websites simultaneously. Each layout has its own web elements and features if you want you can take options from other templates and build your own Frankenstein custom template. In all the template variations you have bold texts and smooth animation effects to promote your product. For shop page and product page also you have different designs, based on your need select the one that best suits you.
If you are offering a wide range of collections with different designs, this template is the one for you. Primarily this template is made for both apparels and clothes, so you have plenty of segmentation in this template. The homepage of this template is big enough to accommodate all the elements and products. In each section, you have carousels with sleek animation effects to list the best product in that category.
Instead of hiding the categories behind the hamburger menu, the designer has put it in an always hanging bar. As soon as the users get into your site, they can easily jump to the category they want. An animated countdown is given for each product so that you can clearly mention when the deal closes for that particular product. In the top navigation bar, you have account settings and user login option. Take a look at our dashboard template collection to help your users easily manage their orders.
Fashe is another simple looking modern minimal website template for online stores. This template also provides you different homepage variations in its package. With this template, you get three homepage variations with a different design. All three homepage variation follows the same simple design with lots of white space. On the clean white background, the product looks clean and vibrant. Animation effects are used to add visual richness to this template. Another most important feature modern users prefer in an eCommerce website is ease of payment. If you are accepting cash on delivery, then it is well and good. But for online payments, make sure the payment process is simple. Also clearly mention the return policy and refund policy on the order page, because nearly 34% of the online shoppers worry about product replacement.
Footwear, as the name implies this template is made for online footwear store. The easy to customize structure and flexible layout make this template the best option for a boutique store website. The homepage design of this template is simple and straightforward. You have banners to mention the offers, big image holders to show categories, and list a few of your products. The flat design of this template makes the product look clearer and easy to interact.
Light color scheme gives a pleasant environment for the users inside your website. In the cart page, you have step by step process indicator at the top to let the user know what are all the information they need to provide; this design mentally prepares the user and also let them feel the ease of placing an order. Since this template is designed for footwear websites, the elements in the product description page are related to the footwear niche.
Sublime website template is designed for a small brand store. Though this template is primarily made for electronic gadgets, you can use it for your boutique store. This template includes more creative design and fewer animation effects. Big banners and image holders are used to effectively make use of the full-width design. In the homepage itself, you have sections and elements to answer the basic question of online shoppers like shipping, return policy, and refunds. Texts are made big with ample amount of text space to make readability easier. As this template is optimized for mobile devices, users can interact with your website on the go with their handheld devices. Both product page and cart page is designed neatly so that the user can clearly see what they are buying and how much they are paying.
Amado is a minimal looking online store template for furniture websites. The minimal design of the template presents the product elegantly on the website. It is a straightforward website, on the homepage itself you have space only to add products. If you want to add a few more elements to say about your business you have to customize the homepage a bit. This template uses the latest HTML5, CSS3, and Bootstrap framework with industry code standards. Your developers will find this template extremely easy to work with this template and also to integrate this template with other tools.
Since this template uses sidebar navigation design, in the shop page you have three column design. Though this template gives you a separate page for the product, the creator of this template uses hover effects to show a preview of the product before getting into the product page. The bright yellow color scheme looks attractive on this minimal design and also allows you to easily highlight important contents.
Onetech is almost similar to the EShop template mentioned above. The only difference is this template is designed specifically for electronic stores. Few customizations can make this template a perfect option for boutique stores. This template has a unique “deals of the week” widget, in which you can show the latest deal with timer, number of units sold, and special price. Tags of different colors are used to show the latest products and products on offer. The creator of this template has used visual and animation effects as a part of the design so that user will have a great user experience. Another unique feature of this template is blog templates, in this template you have blog page design, single post design, and regular post design.
Electro, as the name implies this template is also made for the electronic stores. With this template, you get a traditional eCommerce store design. You can list as many products as you want, the smart modern web elements will handle them effectively. The red and black color combination gives a perfect balance to the overall look of the template. In the product block, you have space to add the product to the favorite list, quick overview, and quick comparison. Product comparison is another strategy used by e-commerce stores to help users buy the best product without feeling them physically. If you want to list the product specs neatly in a table, take a look at our CSS table template collection. As all the table templates are made of HTML5, you can easily integrate it into any of these free boutique website templates.
Fashion is also from the same creator of the Shop template mentioned above. But this template is a simplified version of the Shop template. In this template, you get only a one-page template. If you are not concentrating much on the online store and need a website to boost your brick and mortar store this template is the best option. For those who are interested in improving the local SEO of your business and improve the brand visibility on the internet search, this well-optimized website template will be the best tool. With the full-width design, you have plenty of space to share about your business and showcase some of your best products.
Tattooz is a multipurpose website template for fashion stores and other business related to it. Though this template is designed particularly for tattoo business, you can use it for boutique websites as well. The creator of this template has given you all the options and pages to set up a professional website in no time. If you are designing and making your clothes, this unique looking website template will help you reflect the uniqueness of your brand. In fact, this is the only dark theme template in this list of the free boutique website template. As a package, this template not only includes different variations for homepages but also for the subpages If you are a web developer, you will find this template helpful to start and complete a project in no time.
Watch is a mixture of both SAAS company website and brand store. If you are running your own brand and unique collections, this template will help you increase your brand visibility. The features in this template help you to explain your unique features and how you work Combining an effective content strategy along with this template will improve the brand credibility among your audience. Since this template uses the latest HTML5, CSS3, and Bootstrap framework you can easily integrate this template with your existing project. Online shoppers prefer to see the product video before purchasing a product. This template gives you space to add video contents and since it is an HTML5 template you can easily add multimedia contents.
Coinbuzz template is primarily a finance website template, but this template includes shop page in its package. So you can use this template to set up a simple boutique website With this template you can clearly explain your business and products. The shop page follows a grid design with space below to show the excerpt of the product detail You also get plenty of other business pages pre-designed for you.
Adventure 2 is basically a travel website template. Since this website also needs to manage multiple products at the same time, this will help you set up an effective boutique website. The places listing page can be used for the shopping page and the reservation page for the checkout page. By making a few customizations this template can be used as a boutique store website. Ample amount of space is given for both image and text contents. With this design, you can clearly explain the product to the users.
In each card, you have enough space to show the product image and its user ratings. Showing product ratings will help the user narrow down the product search. Many interactive web elements are used to present the contents neatly to the users. Testimonial sections are also given on the homepage. If you are designing your own products, this testimonial section will help you increase your credibility. This template uses the latest HTML5, CSS3, and Bootstrap 4 framework so you can integrate this template with other web applications easily. By keeping this templates as a base you can create your own unique boutique website.