We are in a mobile-first society, not only our customers even we ourselves use our mobile devices first to check social media notifications and email notifications. Always email marketing is the most preferred channel for marketers to retain their customers. More businesses are pushing mobile-friendly design in their email marketing campaigns. In this list, we have collected some of the best free responsive email templates which are perfectly optimized for modern mobile devices.
As more and more content is consumed through mobile devices, websites are adopting AMP for faster loading. Now emails also have the demand to load faster, the faster your email loads, the better your conversion rate is. Most of the free responsive email templates in this list are tested with Litmus for better performance in multiple devices and multiple email clients.
Some of the templates are directly from the Litmus community. You can create a free Litmus account to access these free email templates code. This option best suits for the developers and for the users with basic HTML knowledge. As most modern email marketing tools like MailChimp allow you to import your custom email template code, you can use these Litmus templates’ HTML codes.
For general users, all famous email marketing automation tools offer free email building tools. You can simply drag and drop those elements to create your custom template. Campaign Monitor and Stipo, both are one such email marketing tools that allow to access and customize their template. Once you have completed the design you can copy the code and use it in your email automation tool.
Colorlib Email Template V16
V16 is a free responsive email template for gyms and fitness centers.
The whole template is made using the latest HTML5 and CSS3 script. Therefore you can edit the content and use it for other purposes as well. Big image spaces are given from the header to the footer; therefore you can accomplish visual storytelling easily with this template. Bright red web elements do get the user’s attention on this dark layout. You can try other colors if you wish to keep the color tone simple and pleasing.
Colorlib Email Template V17
The V17 email template is for the real estate business.
This responsive email template has a light color scheme and a visually pleasing design. Each section is designed smartly so that you can differentiate the elements from others and deliver the message clearly to the audience. Since it is a real estate email template, the creator has given more than enough space to let you showcase the properties clearly to the audience. Call to action buttons are given on the right spots to quickly direct the users to the corresponding pages. All you have to do is to map the buttons to the page you want.
Colorlib Email Template V18
Those who are looking for a minimal email template to promote online stores must consider this free to download template.
The minimal look of this template lets you showcase the products elegantly to the audience. Rows with image spaces, product details, and a call to action button will help you list the products. You can add more rows by using the same product row code. The creator has kept the code script as simple as possible so that even people with basic HTML code knowledge can edit this template.
Free Responsive Email Template V12
The V12 is an abandoned cart email template for eCommerce stores. Sending a gentle reminder about the product in your customer’s cart might improve the chances of purchasing. You can even show the change in price in this email so that it will be easy for the user to grab the opportunity. The creator has smartly placed the continue shopping call to action button at the end of the email. Design-wise, it is a clean template with an ample amount of space between each element, which will make the interactions easier on the small screen devices.
Free Responsive Email Template V13
The email template V13 is made for topic suggestions that the user might find interesting. If you are running an active blog or a community, free responsive email templates like this will help you bring more readers into your website. Plus, you can also add some messages to the email to deliver a personalized experience. Big image spaces are there in this template, which you can use to add related images. Since it is an HTML5 based email template, you can even add multimedia content if you want.
Email Template V14
The V14 email template will be a good choice for those looking for a professional-looking business email template. Unlike other boring business templates, this one uses bright vibrant colors to give a livelier ambiance as soon as the user opens the email. Icons and images are used smartly to deliver the message clearly without taking much of the screen space; therefore, your email looks short and sweet. Plus, the chances of the user reading your email will be higher. Overall, V14 is the best email template for new business launches and new service launches.
Free Email Template V15
The V15 is a perfect blend of texts and images. As a result, you get an email template that keeps the users engaged and delivers the message clearly without taking much of the user’s time. The default email template is longer and has plenty of space to accommodate plenty of elements. You can trim the email template size as per your requirement. The creator has kept the code structure simple enough for us to easily find the elements we want.
Free Email Template V11
If you are looking for simple account verification and invitation request email template, the V11 will be the best option for you. The creator has used only fewer elements in this template to let the user quickly understand the message and take the step to verify their account. At the top, you have space to add your company logo and a text space to mention the email’s purpose. Since the default design is simple enough to handle all types of account-related auto emails, for example, you can use it for password change and security alert emails.
Colorlib Email v1
Images play a major role in modern email marketing. Especially if you are a restaurant, images are the best option to stir up the user’s appetite. Video spaces are also given in this email template to let you clearly deliver the message without taking much of the user time. Call to action buttons are given throughout the template so that you can easily direct the user to the required page. Since it is a general email template for restaurants and bars, the creator has made it longer. Based on your needs, you can shorten the length and use it for your email campaign.
Colorlib Email v7
Running an active blog not only improves your site’s SEO ranking and traffic but also improves your bond with your customer. All business websites are actively producing useful content for their audience. Sending your audience a weekly newsletter will be a good idea to improve your website traffic considerably. In this newsletter, the creator has used white spaces and bold letters to present the content neatly to the user. Imageries and call to action buttons with rounded edges improve the visual aesthetics of the template. By simply scrolling through the email, users can easily find the topic they are interested in and jump to that article straightaway.
Colorlib Email v8
eCommerce is one of the competitive industries. Every store is trying hard to retain its pie in the sales chart. Sending weekly newsletters and new product arrival emails will improve to your customers will improve the chances of bringing potential customers into your online store. This email template is originally designed for women apparel stores. Hence, you can see feminine elements and pink color schemes in this template. The chessboard style design lets you add product image and product details side—by—side, which will help the user easily go to the product page they want.
Colorlib Email v9
The V8 email template is designed for photographers. This template’s image-centric design will help you showcase your photographs elegantly to the users. White spaces and clean backgrounds are used in this template to let your users fully enjoy your stunning photographs. Plus, the clean background makes your images look crisp and more vibrant. The header section is used smartly to give warm greetings and give a short note on the purpose of the email. Call to action buttons, and image links are given in this template so that users can easily get your site. Another advantage of this template is it is mobile responsive out of the box.
Colorlib Email v10
If you are looking for a simple and neat verification email template, this one is would be a good choice. Since it is an automated message, the creator has kept the design straightforward. As soon as the user opens the email, they see your company logo, a short message, and a verification link. A simple email icon is used in the default design; you can use your logo to clearly brand your email template.
Colorlib Email v6
The V6 email template is primarily designed for shopping websites and online apparel stores. In this design, the creator has given an equal amount of space for texts and images. On the clean white layout, the colorful call to action buttons easily draws user attention. The header section is used smartly to clear brand your email and also to give useful navigation links. Since the entire code script is shared with you in the download file, you can easily edit the logo and the content in the email template. All the elements are properly optimized for mobile devices, so your users can interact with your template on the go. Using well-optimized free responsive email templates like this will reduce your work.
Colorlib Email v2
If you are looking for content-focused free responsive email templates, this one will impress you. Originally this template is designed for corporate websites, hence you get promotional and conversion elements in this template. Plenty of space is given for you to add images and videos in the template. You can use the video section for effective communication without much of your user’s time. Free responsive email templates like this will be a good option for product updates, new service launch, and welcome emails. All the basic elements are given, but if you have any special needs, you can easily edit the code and add the features you want.
Colorlib Email v3
Colorlib Email v3 is a minimal and simple looking email template. Using minimal designs on the email templates will help you deliver the message clearly within a few minutes. On the header, you get only a big logo space and text space to clearly show the brand name and the purpose of the email. In the main body of the email, you have space to add your product images and their title. The default design of this email template makes it a perfect option for weekly product updates and new product launches. If you are looking for free responsive email templates with minimal design for your online store promotion, this is the best option for you.
Colorlib Email v4
The V4 email template is designed for newsletters. If you are running an active blog and want to send a weekly update on what happened on your blog, this is the template for you. With the pristine clean design and bold texts, this template delivers excellent readability. No matter on what device the user is viewing your email, they can clearly see the content in your email. Since this template is designed for blog newsletters, you have space only to add blog post image, excerpt, and call to action buttons. Using free responsive email templates like this for your blog will help you save time and money.
Colorlib Email v5
If you are looking for free responsive email templates with engaging design, this template will impress you. This template has plenty of space to show the images beautifully to the users. Since this email template is designed for travel websites and businesses related to it, you have space to mention a few lines about the tour package. All necessary sections and elements are given in this email template to help you set up an effective email template in no time. Like most other free responsive email templates in this list, this one is made using the latest HTML5, and CSS3 script, hence you can use this code in any email marketing tool.
Food Delivery
Food Delivery email template is the best option for app launch or product launch emails. Since mobile users are increasing in all niches, having your own application will help you serve your customer better. And you also have a way to understand your purchasing behaviors via mobile applications. If you already have a good email list collected via website or landing page or blog, you can use the email campaign to bring users to your new app initially. This free email template comes with the Beefree email builder option. Hence, you can customize the options and features by just dragging and dropping them on the required place.
Fashion Discount
Fashion discount, as the name implies, it is a free email template for promotional offers. Sending promotional offers personalized on their shopping behavior will increase the chances of making the customer to buy a product. As most online shoppers are mobile users, using a responsive email template will give a better user experience. In the default design, you have more than enough space for images and texts. Even if you wish to make few optimizations, you can do it easily with the email builder tool given in this tool. Out of the box, the design you make with this email builder is a mobile responsive email template, so you needn’t worry about further optimizations.
Travel Lux
Travel Lux email template is designed specifically for the travel agencies. The long email template design gives you enough space to list all your vacation packages. Call to action buttons are placed at the most optimal places to increase the click-through rate. The drag and drop interface helps you to simply select and place the elements you want in the template. As said before Campaign Monitor is one of the famous email marketing tools with tons of useful features. Just create a free account and start editing your template or you can download the HTML file of the template for free. The email editor tool gives you the option to preview your email design in both desktop and mobile mode so that you can adjust the template then and there.
Newsletter
Every digital marketer out there knows that old marketing funnel concept is no more applicable in today’s digital world. Hubspot uses the term flywheel for the new marketing funnel structure. In the previous model, once the user is converted into a customer the marketing funnel ends. But now you have to keep the customer in the loop with engaging and useful contents to retain them. The Newsletter is one such strategy to help you stay in touch with your customers.
If you are running an active blog with tons of useful contents, this email template is for you. This template is from the Litmus community, which is tested with all major email clients and devices. The design of this email template is very simple. You have space to add your article image, an excerpt of the article, and a call to action button to take the readers directly to the article.
Responsive HTML Email template
As per the name, this template is designed completely using the HTML code alone. The designer of this template has designed it for general purpose, so you have all the elements in it. Ample amount of white space is given between each element and section, so your contents are shown neatly in small screen devices as well. Both text links and call to action links are given in this template, based on your need you can use them. As the code used for this template is shared with you directly you can customize and see the result before using it in your email campaign.
Camellia
Camellia email template can be used even by the beginners. To edit this template you don’t even need to have coding knowledge. Just like in the (premium email templates) this one includes a drag and drop builder. Just pick the elements you need and add them to the email template. The best part is the editor gives you the option to export the customized template to the desired format of famous email automation tools like MailChimp. You can import the customized template to the email automation tool and start your campaign.
Women’s Day
Keeping in touch with your customer is very important in this competitive rich industry. Sending them greetings email is one of the best ways to remind your customers about your business. This email templates also includes drag and drop email editor for easier customizations. Even if you prefer it in the raw format in the coding format, you can download the code format and can precisely customize to the way you want. The editor includes all the famous modules like images, Youtube, and video links, just pick the element and place it in the place you want.
Happy Birthday Email Template
Personalized contents always tend to perform better than the generic template. If the recipient is your customer, you might have their basic information like their birthday. You can send a greetings mail and give them a pleasant surprise by offering special discount and offers to them. The default template itself is simple and get to the point straight away. All the elements are placed in the right place, all you have to do is to add your contents. Even you can add your own elements if you want, customization with this template is made super easy. There is an option to preview your content in the mobile view so that you can make the required adjustment.
Confirmation
After the implementation of the GDPR, the companies are taking an extra one step confirmation from the users of the data they are getting. If you are sending such email to your thousands of existing customers, this template will help you. With this template, you can clearly mention the information and ask the customer to confirm it. A call to action button is also given, which you can map to the link you want. You can customize this template in both the desktop and mobile view. In order to use the editor, you need to create a free account, other than that this editor is free to use.
Foodies
Restaurants are one of the businesses who strive to get loyal and returning customers. Providing exceptional services alone is not enough to get your customers, you have to adopt modern marketing tactics to be successful in the business. Luckily we have plenty of methods in this digital world, social media and emails are the most obvious methods. Emails tend to give a personalized approach and also gives a better result than social media.
Just like in the restaurant website templates, this email template also has plenty of space to add food images. Below each food, you have space to show customer rating for that particular. Adding videos is a better idea, but make sure that the video content is well optimized and opens faster, or you can simply give a link to the video.
Abandoned Cart
E-commerce industry is in its golden age now, revolution in the smartphone industry and communication has made e-commerce a booming business. There are several tools to help you automate many basic functionalities so that even small business can run a successful online store. Emails are not only used to keep the users updated about their orders, they are also used to encourage the users to splurge more. This email template is designed to notify the users about the unpurchased items in the cart.
In the top, you have space to show the image of the product in the cart. If you are giving special offers for that particular product, you can highlight and show it to the users. Ample amount of space for text contents is given to give a short and sweet information about the product. In the footer section, you have space to add related products to suggest a better product for the users.
Long Weekend
As we have shared in the Yoga website template collection, 40% of the people prefer Yoga studio to do yoga. If you are running a Yoga center, the chances of converting interested people are high. This email template is designed for yoga and fitness business. Mini-websites in the email is the most widely used strategy in all the major industry. Using a mini website design, not only helps you to promote the offer, but also helps you to show your other services to the users. Stripo is a free online tool to customize and create your own custom email template. You have both free and premium version in this service. Sign Up for a free account, create a template and you can directly export it to the email tool or you can simply use the HTML code.
Raise Fund
Raise Fund email template is designed for both event and non-profit organizations. Email recipients only spend a few seconds to read your email. We have to be precise with the content and also organize the sections logically so that the user will take their time to see what you are saying in the email. In the header, you have big bold texts to show the event heading, a few lines about the even and a call to action button. If the user is interested, they will scroll down to see more about the event. Placing the call to action buttons is the most crucial part in the email marketing, based on your email strategy the position if buttons vary. In the preview, you can see both the desktop and mobile version so that you can customize the template before you go live.
Event Invitation
The success of the event totally depends on the reach and number of attendees. In the digital world, you can reach a mass audience in one stroke, but you shouldn’t forget your loyal customers. Events help you to make a direct connection with your audience and customers. For months we spend countless hours of time to create something awesome for our customers. Emails are the most obvious way to say how special your customers are and how you are preparing something spectacular for them. This event email template let you clearly show when the event is scheduled and an ample amount of space for text contents are also given to say a few words about the event. Take a look at our event website template collection to make an attractive website for your event.
Humming Bird
Events can also be organized for our employees. Organizing an event for employees helps the company to see the other potentials of them and sometime you might find a bright future product of your company. For example, Gmail a personal of Paul Buchheit has changed the entire model of Google. A few years back Microsoft started its own event “Microsoft Hackathon” to encourage the employees to present new projects. If you are planning something like that, then this email template is for you. This corporate style email template gives you everything you need to create an effective email that explains everything about the event. You can easily edit this template with the stripo email builder and can conveniently export to the format you want. If you want a more precise result, you can even add your own HTML code to make a perfect customization.
Model W
There is nothing exciting than launching a new product. The complete effort of the whole team gets their true appreciation in the product launch event. This email template is designed for a new car launch. Full-width design elements are used in this template to make use of the full-page design of the template. Creative shapes are used to show the features of the new model. Call to action buttons are placed at both the header and footer section to make sure that the user check out the new product. Texts of both big and smaller sizes are used to help you elegantly highlight the important contents. To make this template clearly brandable use the color scheme of your brand or the color scheme of the new product.
New Collection
If you are running an apparel store or home decor store, every now and then you will be making a new collection. Letting your customer know about the new collection helps you to retain the customers and also bring in the old customers. This template is designed for the furniture stores with big sections and image holders. On the simple neat design, the user can clearly see your products. Different colors are used for the pricing, to make it distinctive from the rest of the texts. Call to action buttons are placed alongside of every product to take the user directly to the particular product page. A big section is reserved just above the footer to show promotional contents and offer banners. This template also follows a mini website concept with navigation option in the header to show some of your other products and services.
Feedback
We put all our effort to satisfy our customers, but it takes a lot when comes to asking for a review from the customer. Surveys and feedback not only helps you to understand your business but also to strategize the future plan. Sending a separate survey email will always end in the user trash. Most of the users avoid survey is that they are not ready to take one or they really don’t know what they have accomplished with your service.
This email template is for fitness centers, you can share how active the user was, show some progress chart and gradually ask the user for a feedback to improve your service. Now you have prepared your customer and let them realize what your service really meant to them. This template from campaign monitor is fully customizable, so you can drag and drop the elements you want to make your email even more interactive.
Beretun
Another most effective way to get user feedback is through a confirmation email. When you send an order confirmation email or problem fixed report, you can add the feedback survey link. Because your customer just experienced your service and sure will spare a few minutes of their time to share their experience. In this template, you have a bold header section to show the main content of the email and a secondary section for adding few lines about your service and a call to action button for the survey page. In the header and the footer, you have space to add page links for other important pages. The font used in the demo is neat and easy to read, but if you need you can customize the font to the way you want. In the preview, you can see the outcome for both small screen devices and desktops.
Coupon Sale
If you are trying to reach a long forgotten customer, you have to give something special to make them remember you. Coupons and offers are the traditional methods to bring back the customer. This template is designed specifically for the coupon purpose, so you have the entire design revolving around the promotional content. You have a bigger image in the center to highlight the offer. Ample amount of text space is also given in this template to say a few words about the customer and the latest offer. Call to action button is made big and bold enough to get user attention, so there is no need for another call to action button.
Type
If you are expecting a creative design for your email template, the Type is the best option for you. This template is designed for newsletter and blog updates. For bloggers their subscribers are everything, it took years to get readers’ trust and build a strong community. Even if you are a corporate, active blog with a proper content strategy will help you earn worthy customers. Since this email template is for design-oriented website, all the images and elements are handled artistically. Texts are made bold and enough space is given between the texts to increase readability. The Campaign monitor email editor tool gives you all the options to create a custom template. You can almost edit every element in the template and also make it optimized for the mobile view.
Financial
After the GDPR, cold emails are not a very good strategy for your business. But if you are launching a sister concern or a partnership website of another website where the user has given his/her email, you can give a brief intro and place your sales pitch. This email template is designed for one such cold emails. You have plenty of space for text contents if you need you can add images or other graphical designs. Email marketing experts share that the conversational tone in the email tends to perform better; so try to make your email more personal and avoid using generic pitch template. In the top, you have space to add your logo, which will help you brand the email and make sure that the customer remembers your brand.
Education Online
E-learning is becoming popular among today’s net-savvy generation. People can learn anything from anywhere. Industry leaders use these e-learning platforms to share their experience and knowledge directly with the users. This email template is a welcome email for the new members. As most online course offering websites provide many services, giving a brief overview of top courses helps them to start exploring. This template has a simple plain design with texts alone. Modern templates use HTML5 framework so you can add videos. But again in order to make your email template lighter and load faster use well optimized short videos. In the footer, you have big space to list all your contact details to help the user easily reach you. We have also made a list of free education website templates, take a look at it to attract modern audience.
Marseille
Email automation tools have reduced most of our redundant jobs with auto triggers. Based on the event, a particular set of emails are triggered. Advanced tools like MailChimp even allows you to set up auto emails in a particular time interval, for occasions like online course materials. This email template is for restaurant websites. Here this template also follows the mini website concept. Since the users are new to your website, you can put some of the important options in the email to let the user explore more about your services. In the main content area, you have a big image banner to show a welcome message. A call to action button is also given to take the user to the user directly to the website.
Account Update
Customers are always excited to hear the new features from their beloved brands. If you are a SAAS company or in the software business, you will need to send major updates. This email template helps you to show share some of your important updates in one place. We always make a detailed blog post on our websites, if we make any major change. In the account update email, you can give glimpses of the new update and take the user directly to the detailed blog post. This template is from the Litmus inventory, which is tested over seventy plus email clients and both desktop and mobile devices. So you needn’t worry about the performance of the email template in small screen devices.
Expired Card
If you are running a subscription-based model, once in a while you need to remind the user about the account renewal. Most top brands not only simple sent the reminder email, but also share some of the best moments the user had with their subscription. This method helps you to show how much you care about your customer. If you are offering special offers to your loyal customers, you can also share it in this email. This email template has lots of text space to briefly explain your content. Since this template is from the Litmus free version, you have can edit the template only via the HTML code. You also have a premium version in which you get a friendly email editor.
